The tragedy of the horizon
Posted January 19, 2016
How Mark Carney got his climate stripes
“I’m going to give you a speech without a joke, I’m afraid.” Wearing a crisp black tuxedo, Mark Carney, the 50-year-old former governor of the Bank of Canada, looked out at the black-tie crowd arrayed before him in the cavernous underwriting hall of Lloyds’ sleek head office and embarked on a speech that would reverberate like a rifle shot through the world’s financial capitals.
It was last September, and Carney, presently the head of the Bank of England, had signalled to British parliamentarians that his institution, and the international Financial Stability Board, which he chairs, had just begun an in-depth examination of the systemic risks posed not just by climate change, but by the “unburnable carbon” thesis advanced by the Carbon Tracker Initiative several years prior.Continue Reading...
Has social media marketing gone too far?
Posted March 20, 2015
Youth identified as social media "influencers" are increasingly being recruited as the new marketing mules for major brands.
Last year, a University of Toronto student emailed the editors of The Varsity with a story idea about a local food service company. The student hadn’t written previously for the newspaper, which is geared at the university’s 60,000 undergraduates, but he still got the assignment. After the piece ran, editorial staff discovered the author was actually a social media “brand ambassador” for the company, and the newspaper decided to pull the article from its website.
Editor-in-chief Danielle Klein says she is deluged with online solicitations from students who have struck promotional deals with the marketers of products, local clubs or other advertisers. Using their personal social media accounts, they tweet or post on various social media platforms for the brands, but they also come forward with offers to help news organizations like The Varsity write articles promoting certain products or services, typically without disclosing their connection. “I find that quite dishonest, because you’re representing that ad as content,” says Klein.Continue Reading...
Why “safe” jobs are becoming more dangerous
Posted October 10, 2014
This is the first article in a multi-story series. Please see our Workplace Safety landing page in our Reports section.
Just after New Year’s Day, 2011, 17-year-old Patrick Desjardins reported for work at the Walmart store in Grand Falls, New Brunswick. An only child, he had a part-time job to save for college. His task that night was to polish the garage floor. At about 8:30 p.m., Desjardins plugged an electric polisher, purchased by another employee at a yard sale, into a wall plug.
The floor was wet. He was immediately electrocuted.
The next day, inspectors with WorkSafe New Brunswick began probing the tragedy. In December 2011, they released their assessment of what went so wrong that winter evening. Walmart Canada, the agency concluded, had failed in numerous ways to protect the young employee.Continue Reading...